🪠 公司阿四專區 | 中秋揀禮籃/月餅送客： 7 個伏位你要知
又到咗各公司開始頭痛揀月餅送客嘅時間。預算同包裝固然緊要，但作為專業阿四，如果睇漏咗以下呢啲執行上嘅魔鬼細節，分分鐘死咗都唔知咩事。
1️⃣ 換領地點太少：玩死 Sales
好多時 Sales 為咗表示尊重，都會親自拎實物月餅上去拜訪客戶。如果全港得幾間分店可以換領，Sales 就要特登兜路去換，嘥時間嘥車錢。揀月餅，換領點一定要夠多、夠方便。
2️⃣ 雪糕月餅：係好睇又好食，不過…
雪糕月餅雖然受歡迎，但係送畀客戶真係要諗清楚。客戶公司嘅雪櫃可能唔方便放成盒雪糕月餅。就算擺得落，如果客戶想留返同同事遲啲 Share 都比較麻煩，會容易整到周圍黐𥹉𥹉。另外，雪糕月餅嘅換領點都相對少。
3️⃣ 決定寄禮劵出去：記得早啲寄
公司選擇寄換領禮劵，就要留意換領日期，早啲寄出去，而家啲禮劵有時中秋前幾日已經唔俾換，如果個客收到禮劵後得返一兩日換，就似係玩個客多過表達感謝。
4️⃣ 賀卡內容變公開信：送貨單嘅私隱漏洞
呢個真係好多人中伏！好多時訂禮籃包埋心意卡，但某啲大牌子或物流公司嘅系統，會將你寫嘅心意卡內容，直接印埋喺張送貨單上面。結果由送貨司機、Reception、拎個籃過去嘅姐姐、幫手收貨嘅助理，人人都睇到你寫咩…
5️⃣ 傳統品牌：唔係個個客鍾意
送月餅都要講牌子、包裝。試過有個客，第一年送滿載傳統風味嘅月餅，客戶直情婉拒唔收。第二年，改送精緻新派嘅月餅，收咗。
6️⃣ 清真認證（Halal）：基本尊重，一定要問清楚
如果你嘅客戶群入面有穆斯林背景嘅大老闆或員工，揀月餅就要極度小心！傳統廣式月餅好常用豬油整餅皮，亦唔好以為買素食月餅就安全，最穩陣係揀有官方清真認證嘅品牌，否則一送錯就非常失禮。
7️⃣ 觸犯規定：明文規定唔收得禮
唔係每個客都可以收禮物。政府公務員、公營機構、大型外資銀行、跨國企業，都有好嚴格嘅反貪污同接受利益守則。送禮前最好叫 Sales 先向客戶了解吓，免得送到去被人拒收，客人都尷尬。
做阿四負責買禮都真係唔係咁簡單，大家加油！仲未開工搵嘅，快啲開工唔好差過早鳥優惠！
🪠 The Dogsbody Corner | Mid-Autumn Corporate Gifting: 7 Hidden Traps
It is that time of the year again when companies stress over picking mooncakes for clients. While budget and packaging matter, as a professional Dogsbody, overlooking operational details can cause a total disaster.
1️⃣ Too Few Redemption Locations: Torturing Sales
Sales teams often hand-deliver mooncakes to clients out of respect. If a brand only has a few redemption centers, your Sales colleagues have to go completely out of their way, wasting precious time and travel expenses. The redemption network must be extensive and accessible.
2️⃣ Ice Cream Mooncakes: Great, But a Massive Hassle
Think twice before gifting ice cream mooncakes. The client’s office fridge may not fit a bulky box. Even if it fits, sharing it later is a nightmare. It melts quickly, leaving everyone with sticky hands and messy desks.
3️⃣ Mailing Out Vouchers? Do It Early
If you mail out vouchers, send them early. Some brands stop redemptions days before the actual Festival. If a client receives it with only 1-2 days left to redeem, it feels more like an annoying chore than a token of appreciation.
4️⃣ Greeting Cards Turned Public: The Delivery Note Loophole
A massive trap! Many major brands or logistics companies print your private greeting message directly onto the shipping delivery note. Everyone from the courier and receptionist to the assistant sorting mail will see exactly what you wrote. Zero privacy.
5️⃣ Traditional Brands: Not Everyone’s Cup of Tea
Brand image and packaging must cater to the client’s taste. I once had a client who politely but flatly declined our gift in the first year because it was a traditional heavy classic tin box. The next year, we switched to a sleek, modern brand—and they accepted it smoothly.
6️⃣ Halal Certification: Basic Respect Is Non-Negotiable
If your clients include Muslims, be extremely cautious. Traditional Cantonese mooncake pastry often uses lard. Do not assume “vegetarian” options are safe. Always choose brands with official Halal certification to avoid major corporate embarrassment.
7️⃣ Compliance Violations: Strict “No-Gift” Policies
Not everyone can accept gifts. Government bodies, public institutions, foreign banks, and MNCs have strict compliance guidelines. Always ask Sales to check with the client first. Having a gift rejected at their front door leaves both sides in an awkward position.
Gifting is never as simple as it looks. Hang in there, Dogsbodies! If you haven’t started hunting for gifts yet, better get moving before we miss out on the early-bird discounts!
參考資料 Reference:
個人經驗所談 Self Experience